Business Networking Tips

It is said that everybody in this world is connected via six degrees of separation and it was once again proven in a study completed in 2003 via scientists overseas.

With that in mind, in theory you are only ever six degrees of separation from your ideal client, right?

Wrong!
 
Within business and social networks you are only ever one to two degrees at maximum from your ideal client or key business contacts. You see business owners and company executive’s all network within their own social circles. These circles expand into different social networks and tend to overlap into various different industries through business colleagues, friends and yes, even family.
 
But more importantly these overlaps also expand into your own personal and business social networks.

To discover how they overlap and how you can gain access to networks of your potential clients, simply make a list of over twenty organisations and businesses that all deal with your clients directly, i.e. life coach, personal trainer, massage therapist, health store or business coach, accountant, graphic designer and marketers.

You get the idea?

It is really that simple, target other complementary businesses and organisations to yours and start networking with them and building strong business relationships.

Focus on building strategic alliances and conducting activities such as: joint promotions, host beneficiaries, cross promotions and referral campaigns. 

You will automatically reduce the degrees of separation from six to one overnight.

Best of luck.

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